Perfect Pitch,
Perfect Game!
Imagine yourself sitting at the next big sporting event and being able to play a guessing game about every strike, home-run, and foul ball. With Perfect Game it’s now a reality! Users can guess outcomes in every inning, which are called props and for every correct guess in a row you can earn prizes. The most correct guesses in a row the better the prize lot becomes. Talk about a HOME-RUN.
The best way to approach this website strategy was to develop a Responsive Application which basically ensured that the design would appear in the best possible layout according to the size of the browser. This is a great way to guarantee that no matter if a user is viewing your site from their home computer, ipad or even their blackberry this website will ‘respond’ accordingly.
We were extra careful to present this in-game experience with value-add in mind to both the consumer as well as the sponsors. The site design was developed by discovering how the PG team as well as some of the Major League Baseball teams would like to co-brand effectively since the MLB teams would be the ‘official brand’ of each site produced.
It started off with a simple idea pitched to us and because it was so unique we immediately jumped at the opportunity to work with Perfect Game. Since this ‘game’ was designed from the ground up it was important to spend quality time developing use cases (what users DO when they are on the site) that would later be used as a measurement to test the applications success.
The PG team continues to showcase their idea around the world and it’s only a matter of time before you’re sitting at the next MLB game in your hometown and get invited to play Perfect Game on your phone. You’ll thank us when you win the awesome swag and give-aways (you have to promise to share it with us though).